Digital Super Hero: The Web

Web

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Special Powers

Exceptional creative website design, an unnatural ability to extract user requirements from citizens of the digital world, can see through the terrible cloud of bad web design and generate a better response for clients today... and beyond.

Can fly around the world and conduct research at the blink of an eye.

Likes

The Sooty Show, Google Webmaster Tools, Analytics, How I Met Your Mother, Shawshank Redemption, Matt Cutts, Design is Kinky, Smashing Magazine, Boag World, Web Depot, Table Tennis, UFC, Fresh Strawberries

Dislikes

Fairy tales, eagles, Harry Potter, decaf lattes, soy milk, long trips in the car, traffic, bad hosting companies, horrible web design, slow computers, no internet connection.

Digital Super Hero: Print

Print

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Special Powers

A strangely attractive knowledge of everything print - from gammage to bleeds, crop marks to reams, colour profiles to knifes. The ability to knit paper dresses, to have a never ending supply of colour ink, quick printing in a flash and dedicated team of print managers.

What more could you want from a girl!

Likes

Taking long hot showers, early mornings, dinner with candle-light, recycling paper, using recycled stocks, printing large quantities, using spot varnish or spot UV, catalogues and folding brochures.

Dislikes

Paper jams, chocolate, girls who put on too much make-up, lipstick, massive muscles, working in a quiet office, text messages, tracksuit pants, poor quality paper, badly designed prints.

Digital Super Hero: Brand

Brand

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Special Powers

Just look at him. What a magnificantly good looking brand sensitive gentleman. Mr. Brand lives and breathes branding. Skills include high end brand adaptation, colour selector from memory through the CMYK, RGB and HEX formats, incredible iconography and identity character design... he's that good, he even designed himself!

Likes

Designer clothes, latest trends, fresh ideas, creative people, exciting presentations and seminars, expensive cuisine, wines and beers.

Dislikes

Poorly made products, badly designed logos, brands improperly used, clients asking the logo to be bigger, an under-appreciation in value or brand and creative.

Digital Super Hero: Photo

Photo

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Special Powers

An unnatural and unique approach to photography capture and supply. Incredible colour, depth of field and post production wizardry, unbelievable means to fix, correct and edit photos.

Likes

Perfect exposure, suitable lens, excellent lighting, correct use of post-production photography techniques, Photoshop CS5, Canon Digital SLR cameras, Polaroid snaps.

Dislikes

Poorly lit photos, fuzzy images, stretching and skewing, blemishes and grainy images, people who don't back their work up, photographers without unique technique.

Digital Super Hero: Promo

Promo

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Special Powers

An amazing ability to get the attention of a mass audience, a vast knowledge of media outlets, channels and paths of mass communication, fresh ideas, clever offline and online advertising / marketing techniques.

Likes

Clean cut straight-forward message driven newsletters, big and loud mega-phones, mass delivery of great benefits and offerings to readers, viewers and subscribers, facebook, twitter.

Dislikes

Anti-social behaviour, staying at home on a Saturday night, improper and inappropriate use of social media and search optimisation techniques.

Digital Super Hero: Host

Host

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Special Powers

An incredible knowledge of everything hosting, domain records, databases, bandwidth, megabytes and email setup. Ability to drink over 15 cups of coffee a day. Can work on only 2hours of sleep per day.

Likes

Keeping websites, databases and email accounts online with high performance, LAN (local area network) games with geeks all over the world. Signing his name with a felt tip pen.

Dislikes

Hackers, trojans, viruses, vegetables, hangovers, beetroot, fried food, shaving and smelly girly purfume.

Digital Super Hero: Timeblock

Timeblock

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Special Powers

Easy identification of client perceived needs and better solutions for their problems. A direct communication pipeline to the other 7 digital super heros within [id] to get time block tasks quickly completed.

Likes

Detailed briefs from citizens, understanding of schedules, problem/issue challenges, solutions that require digital super hero team collaboration, pleasing digital citizens.

Dislikes

Overzealous expectations, mud cake (it's her enemy), flying on planes, getting tickled, losing confidence with time expectations.

Digital Super Hero: CMS

CMS

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Special Powers

Anything is possible through this CMS robot - fitted with many plugs, ports, slots and switches that can utilise APIs, XML, PHP, ASP, MySQL, SQL, Perl, CGI and standard content update modules. Nothing is too hard or too much of a challenge for this friendly robot.

Likes

Efficient applications and website content management solutions, his own module based online management system called my[id], 99% uptime, happy system users, quick handling of client requests.

Dislikes

Bad management systems, poorly designed systems by non-[id] designers, downtime and offline notices, difficult to use applications.


Note: Place your mouse over one of the super heros or click the hero logo to the right for full details.